According to Adobe’s report, this year’s Black Friday has earned close to $3.34 billion, 21.64% more than last year’s earnings and sales via mobile devices accounted for $1.2 billion, a 33 percent increase from the year before.
Even though Black Friday and Cyber Monday have finally concluded, that does not mean you can’t still find some awesome door-buster deals being offered online.
At the same time, Adobe said Cyber Monday social buzz is down 82% from past year with 96,449 mentions in 2016 versus 535,810 mentions in 2015. Whoops. The good news is that it’s still Cyber Monday in America – and plenty of Aussie retailers have extended their existing deals. But like Black Friday, Cyber Monday is no longer a one-day affair, with some retailers kicking off their specials as early as Thanksgiving and extending them throughout the following week. It offered a deal on a Samsung 43 inch flat panel TV for $200 off its regular price of $600, plus a $50 giftcard with purchase.
The vast majority of spending still happens in stores. To Bishop, the convenience of online shopping is worth more than finding the best deal.
J.C. Penney Co Inc and Macy’s Inc were among department stores that had more promotions this year, Deutsche Bank analysts said. Only one day this month failed to generate less than $1 billion in online revenue, the company said.
The conversation around Cyber Monday has actually decreased since 2015, when social media mentions amounted to 9.5% of the buzz around this increasingly popular sales weekend.
While the total number of discounts across the entire Walmart website is huge, we’ve taken out some of the best ones that related to 4K.com’s focus and presented them here.
$94.7 billion: E-commerce sales in November and December, up 17.2 percent and more than five times the pace of overall retail sales growth of 3.3 percent, according to EMarketer. That compared to just a 2.3 percent increase in the year-ago period. The mobile share of visits to retailers’ sites was 55%, with smartphones accounting for 45% of that. Adobe’s forecast puts Cyber Monday neck-and-neck with Black Friday, when consumers spent $3.34 billion, a 21.6 percent jump from previous year. This year’s Black Friday has set a record by surpassing the $3 billion mark for the first time.
Shoppers are expected to spend a record $91.6 billion online today.