Having been teased since late 2016, Drake’s new “playlist” project More Life is finally here.
This is the first project from Drake since 2015 that won’t be locked down to Apple Music for some period of time, but his relationship with the company is still intact. What’s more, he likes to keep his circle close with frequent producers London on da Track, Boi-1da, Vinylz, Murda Beatz, Nineteen85, and Noah “40” Shebib all sending him beat packs.
After an initial OVO Sound Radio premiere, Drake unleashed More Life Saturday (March 18) night across various streaming giants.
“I’m off like mixtapes, I want to do a playlist”.
Being on a Drake project offers a lot of exposure to his fanbase, so what are you hoping first-time listeners take away from your work? You might hear some tunes from the family (frequent collaborators) on there, but I’m just really excited.
The opening track ‘Free Smoke’ features the line “I drunk text J-Lo / Old number so it bounce back / Boi-1da got the bounce back”, suggesting that J-Lo has iced him out since past year.
A year after releasing his melancholy blockbuster Views, Drake has descended from his lonely throne atop the CN Tower with the resplendent More Life and a message: summer is coming.
Giggs is allegedly featured on two tracks. Used to chef KD”, on Free Smoke) and local Toronto-area spots he once knew (“Used to be at SilverCity Indigo. His popularity is especially strong on streaming services, with his “One Dance” the only track to have been played more than one billion times on Spotify. “Madiba Riddim” 7. “Blem” 8. “4422” 9. “Gyalchester” 10.
“Portland” feat. Quavo and Travis $cott – Looking for your radio hit? But in the spirit of a playlist, his guests are given plenty of spotlight: Skepta Interlude proves why the grime star found a fanbase outside of London, and Young Thug on Sacrifices adopts a neat Lil Wayne-esque staccato flow. Drake also repeatedly branches out into United Kingdom rap and grime music on More Life, collaborating with British emcees Giggs (who shows up on “No Long Talk” and “KMT”) and Skepta (who slides in for his own solo interlude around the halfway point).