What is Mullen Doing?

Advertising agency Mullen landed near bankrupt General Motors Corp (Down 23.01% in the past 4 hours). to handle its customer relationship management programs with Detroit advertising agency Campbell-Ewald, Mullen said Thursday, this comes on the heels of them landing Sun Trust banking, which by the way is also down 20% in the past 4 hours ….
Mullen must be banking “excuse the pun” or driving for “excuse the other pun” companies in distress hoping that if there is a turn around, they are going to be enjoy the increased spends.
This is amazing stuff… because if there isn’t a turn around in a short period of time.. they might be left with a client list of foreclosures, it’s a major gamble. Because if too many of these distressed clients go under… so will Mullen.