Microsoft drops Pay Per Click – goes right to pay per performance

This will stop click fraud dead cold. The model will keep advertisers happy.. million visitors and not a penny allocated unless someone buys something… this is pretty interesting.. The chances are slim to none that Google will follow suit… mostly because Google doesn’t need to. Microsoft won’t make a penny from this.. Microsoft (NSDQ: MSFT) …

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Enfatico signs 100,000 sq/ft Manhattan 10 year lease – has only a 3 year contract with Dell?

Tribble Agency – What about the other 7 years if Dell throws this into review? A 100,000 Sq/Ft office in Manhattan isn’t a cheap option… and the fact that they signed a 10 year lease (when everything we are reading shows a 3 year Dell contract) is something we hoped the landlord addressed. Perhaps WPP …

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WPP consultants being ordered to “stay put” and not show up

Tribble Agency – This is bad when you really think about it… Pirelli Group canceled their event… but only AFTER WPP shows up… so WPP is left paying the bills to their consultants… it shows multiple layers of failure… but a close insight on how WPP group plc runs their company. With their top notch …

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Dollar Tree’s Advertising Agency files for bankruptcy

Tribble Agency – RBW (Rockett, Burkhead & Winslow Inc) advertising agency founded almost 25 years ago has filed for bankruptcy protection and laid off virtually everyone. As the recession drags on, they have seen “significant reduction in our clients’ marketing budgets for 2009,” said chief executive Grant O’Neal. Clients are also putting off longer-term projects. “There …

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Microsoft Employee

97% of our Microsoft Employee visitors come in from Google search

tribbleagency.com – Over at B|Net our friend Jake found some information regarding the Microsoft Plan that somewhat states that the move they made is not so stupid. We have to disagree, and disagree in a big way. We think that MSN moving to a ‘pay per performance’ is an act of desperation. See the problem …

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